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Matt Ryan

A journey lugging aspirations and experiences, tools and ideals.

marketing

Branding is Everything. Right?

Branding is Everything. Right?

by Em Are · Jan 31, 2018

Pulled the trigger on something new last night. I changed a couple of my social media usernames / account names. Both Twitter and Instagram are now “MattRyan_co”.  Still working on some others.  I am trying to pull everything together under the branding I use for this blog. Branding is everything these days. Right? It still is, isn’t it. We’ll see how it goes.

I even tweeted about it.

This should be exciting. Changed Twitter username. Its all about the branding, right?

— Matt Ryan (@MattRyan_co) January 31, 2018

In an effort to be more active here, I’m going to expand the scope of the stuff I talk about. Over the last 2 years or so, I’ve done quite a bit of speaking at technical gatherings and I want to catalogue those presentations here. I’ll be including my talks at local WordCamps,  WordPress meetups, and the Philadelphia Area Computer Society (PACS).

I’ll be including my local WordPress meetups, one based in the Philadelphia suburbs, others in Philadelphia, Lancaster, Reading, and the Lehigh Valley. I’ve given presentations at all and enjoy sharing the knowledge I’ve gained with others. No matter how long I’m working with WordPress, I feel that I can always learn more, and then share that knowledge with someone who has been using it just a little less than I have.

This past October (Oct 2017) I spoke at the Baltimore WordCamp,, the first time I’ve ever presented at a WordCamp, about how to setup a WordPress development system on Windows. And then 2 weeks later, I presented a session at Philly WordCamp on how to troubleshoot new WordPress sites. An amazing month. I want to do it again.

If it is new to you, WordCamps are where the best WordPress learning and connections happen. WordCamps are 1 or 2 day technical conferences with numerous sessions, sponsors, swag and lots of time to network with other WordPress’ers. I’ve attended WordCamps in Philadelphia(5x), Baltimore(3x), Lancaster(3x), Lehigh Valley(2x), and Scranton PA.

I am an active participant in the Philadelphia Area Computer Society, currently serving as a Director and leading the Web Design SIG. I have delivered presentations on social media and WordPress at their respective SIGs too.

I am a proud participant in the GoDaddy Pro Connect program and love helping GoDaddy customers with their WordPress websites.

So there is a lot of material to work from and more being created as I move forward.

Stay tuned, and follow me. I’d appreciate it.

Image by Ibrahim.ID [CC BY-SA 4.0], via Wikimedia Commons

Filed Under: Technology Tagged With: branding, marketing, reboot

I am an entrepreneur.

by Em Are · May 20, 2014

After a brisk walk this morning I headed off to the dentist for a 6 month checkup. My preference is always for early morning dental visits – ‘get it over with’ is my motto when it comes to dental experiences. As I was getting settled in the dental hygienist asks me if I had the day off. “No”, I said, “I have a website development company and I’m able to work from home.” Just like that. No second thought. No stumbling through the ‘in transition’ awkwardness that I never did get very good at when faced with the question before.  I have a website development company and I work for myself! Wow.

That really felt good. I am an entrepreneur. (Note to self. You have to commit the spelling of that word to memory along with its proper pronunciation. Stop using right-click spell check on it.) This week I’m fully immersed in marketing mode. Writing copy for my website, re-working my LinkedIn profile, making networking connections with new mentors, fleshing out the business plan and pulling together the financials.

Tomorrow evening I’m registered for a course sponsored by the Small Business Development Center at Kutztown University. The class, “How to Start and Operate a Small Business” is part of their first steps program to enable me to get access to their business Imagestart-up consulting services. The following night I begin a 4 part workshop on Business Planning. This is sponsored by local SCORE chapter in Chester County, PA. I am energized by the opportunity to learn, to expand my skill set and better prepare myself for a successful venture.

My website is still just a shell, but it is starting to take shape. More copy to be written and added tonight. I’ll link to it soon enough. Thanks for hanging in there with me.

All the best to you.

Filed Under: Entrepreneurialism Tagged With: education, entrepreneur, marketing, networking, Start-up, workshop

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